The Next Web: A New Strategy for App Development

Just hours after we launched a duo of mobile apps for Virgin America, they became #1 featured products in both the iTunes and Google Play stores, winning rave reviews from flyers. Of the many factors contributing to this success, the technology team’s unique approach to developing the two native apps was perhaps the most critical.

Work & Co’s approach was based on seven principles for development that led us to, among other things, the decision to build true native apps for iOS and Android. Technology Partner Tiago Luchini shares this and other aspects of the technology strategy with The Next Web in his article, “Building the travel app that makes flying fun again.”

Read the piece here.