PGA TOUR Comes to Apple Vision Pro

The PGA TOUR today unveils a revolutionary new app — in conjunction with the release of Apple Vision Pro and the all-new App Store — that’s a total game-changer for how fans experience golf.

PGA TOUR Vision allows fans to utilize 2D windows, 3D hole models and immersive hole views to follow live tournaments. Powered by visionOS, the user's eyes, hands and voice are in control with intuitive gestures such as simply moving their eyes, tapping fingers to select, or using a virtual keyboard. The native experience was created by the TOUR with digital product agency Work & Co and sports technology leader Quintar.

“Spatial technology allows us to break free from the constraints of flat surfaces, with immersive 3D opening up massive potential for interaction and creativity,” said Derek Fridman, Design Partner at Work & Co. “By embracing visionOS and the expanded canvas and natural navigation it enables, we’re creating more intuitive, engaging, and memorable experiences that deeply resonate with golf fans, seamlessly blending the digital with the physical world.”

The new app for Apple Vision Pro builds upon a holistic ecosystem of digital platforms that TOUR has introduced over the past year, including new experiences for mobile and web created with Work & Co and featured in the Wall Street Journal. This latest product launch continues TOUR’s commitment to innovation in professional sports and high-quality fan experiences.

Key benefits:

• Unprecedented Immersion in Golf: Harnessing the cutting-edge spatial computing capabilities of Apple's visionOS, fans can navigate through highly detailed 3D models of holes on PGA TOUR courses, track shot trails in real-time, enjoy a bird's-eye view and gain insights and perspectives never seen before.

• Real-Time Action at Your Fingertips: The app transforms how fans engage with the sport. Imagine standing virtually on the tee box, fairway, or green, witnessing the live action as it unfolds, feeling as if you're right there in the thick of the tournament. The integration of a real-time leaderboard and detailed scoring for each PGA TOUR event enhances this vivid, immersive experience.

• The Closest Thing to Being There: The new app transports fans directly into the heart of the action. From the opening tee shot to the final putt, it offers the most comprehensive and engaging way to follow the PGA TOUR every week, all from the comfort of your home.

“An innovative new way to watch and follow professional golf, PGA TOUR Vision brings users closer inside the ropes than ever before at the world’s most iconic courses and venues,” said Scott Gutterman, PGA TOUR Senior Vice President, Digital Operations. “The PGA TOUR is proud to be the first and only professional golf app on this revolutionary device, and our fans can look forward to more unique offerings within PGA TOUR Vision as the FedExCup season progresses.”

To download the PGA TOUR Vision app, head to the all new Apple Vision Pro store, and to learn more about the experience check out: Apple's release announcement, the PGA TOUR website, Sports Business Journal, and Fast Company.